Tag Archive - work

MTV Quiz Campaign

September 22, 2008 in Marketing with 0 Comments

Nice little blurb about us in DM News this week. Specifically regarding a neat campaign that I worked on for the MTV American Mall movie back in August.

To build buzz for its upcoming TV movie, Ameri­can Mall, MTV Networks looked to Pangea Media and its teen-friendly quiz site, Quibblo.com. The week before the movie aired, Quibblo ran a MTV American Mall navigation tab that drove users to a “Which American Mall Character Are You?” per­sonality quiz. Quiz-takers received a badge that showed which character they were like, which they could then post to social sites’ profiles. More than 2,500 people took the quiz, and users created another 130 American Mall quizzes in response.

Full article here.

And on that note, off to London for AdTech, and then Chicago for some sightseeing.

Work Can Be Fun

September 11, 2008 in The Internet with 0 Comments

After a somewhat long and often frustrating day, I just had the following changes pop into my inbox, regarding a task/ticket that was being worked on by two of my co-workers here at the office. I found it particularly funny, and it was a good way to end the day.

Request:

I only had one change. Could the Fart badge be changed so that it reads “Asphyxiating on my own farts”? I just realized the shift in pronouns there. Sorry for not catching that sooner.

Reply:

new zip attached with fart change

Not everyone gets that sort of levity injected into every day stuff at work, and when I see things like this in our task tracking system, it’s a good reminder that we have a pretty fun atmosphere and product set here.