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9 August 2010 0 Comments

Let’s Have A Coffee

I had the pleasure of meeting up with Matt over at CustomMade this morning for a coffee and chat about our respective companies, the internet, and randomly related things. On my way out, I was reminded how much I love doing this sort of thing; meeting and connecting with interesting people and just sharing ideas [...]

20 July 2010 1 Comment

Measuring Social Media Marketing

Just read a post on the HubSpot blog entitled “7 Reasons Social Media Is Bad for Marketing“. Though the title is a bit more incendiary than the article is (HubSpot is good at writing juicy headlines to draw readers in), there was one of the bullets that I thought was dead on.
Focus on the Wrong [...]

29 June 2010 0 Comments

Foursquare Is For Cheaters

I was recently telling someone about Foursquare and how it worked, and the latter part of conversation (after I explained the basic mechanics of the app) went *roughly* as follows:
Friend: So you have to be IN the place to check in there?
Me: Well, you are supposed to be.
Friend: How does Foursquare know you are actually [...]

2 June 2010 0 Comments

Restaurants And Social Media

Two things I can get down with. I am a social media nerd and I love restaurants. I also love when the two meet, so this post on the Hill Holiday blog was right up my alley.
The last bit regarding 4Food was particularly interesting:
Is social media the secret sauce for restaurants? I recently heard about [...]