Comments on: Box Office Receipts Adjusted For Inflation http://andrewteman.org/blog/2010/01/04/box-office-receipts-adjusted-for-inflation/ Tue, 17 Jan 2012 20:47:00 +0000 hourly 1 http://wordpress.org/?v=3.2 By: andrew http://andrewteman.org/blog/2010/01/04/box-office-receipts-adjusted-for-inflation/comment-page-1/#comment-59786 andrew Tue, 05 Jan 2010 21:52:05 +0000 http://andrewteman.org/blog/?p=1683#comment-59786 Of course, I know that's the way Hollywood measures success. Like any good business, it's about the bottom line. I guess I get more irritated when that number is used by *consumers* as a comparative measure of success. I think what most consumer *think* they are saying when they compare receipts, is that Movie X is more POPULAR than Movie Y, when that isn't necessarily the case. Of course, I know that’s the way Hollywood measures success. Like any good business, it’s about the bottom line. I guess I get more irritated when that number is used by *consumers* as a comparative measure of success.

I think what most consumer *think* they are saying when they compare receipts, is that Movie X is more POPULAR than Movie Y, when that isn’t necessarily the case.

]]> By: Jonathan http://andrewteman.org/blog/2010/01/04/box-office-receipts-adjusted-for-inflation/comment-page-1/#comment-59785 Jonathan Tue, 05 Jan 2010 21:18:06 +0000 http://andrewteman.org/blog/?p=1683#comment-59785 Boeing does about 60 Billion in annual revenue. Hershey does about 5 billion. But when you look at how many chocolate bars Hershey sells compared to the small number of planes that Boeing does... Hollywood doesn't care how much you pay per ticket, just how much a movie brings in. People keeps score based on gross because it is the only way to make sure you don't get cheated by <a href="http://en.wikipedia.org/wiki/Hollywood_accounting" rel="nofollow">Hollywood Accounting</a>. Of course internally Hollywood looks at daily dollars per screen and Avatar is 162 Minutes while Sherlock is only 134 minutes long so maybe you can get one extra showing per day of Sherlock per theatre.... Boeing does about 60 Billion in annual revenue. Hershey does about 5 billion. But when you look at how many chocolate bars Hershey sells compared to the small number of planes that Boeing does…

Hollywood doesn’t care how much you pay per ticket, just how much a movie brings in. People keeps score based on gross because it is the only way to make sure you don’t get cheated by Hollywood Accounting.

Of course internally Hollywood looks at daily dollars per screen and Avatar is 162 Minutes while Sherlock is only 134 minutes long so maybe you can get one extra showing per day of Sherlock per theatre….

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