Comments on: The Slow And Imminent Death Of The Free IPod http://andrewteman.org/blog/2007/08/27/the-slow-and-imminent-death-of-the-free-ipod/ Wed, 19 Nov 2008 14:22:35 +0000 http://wordpress.org/?v=2.6.1 By: andrew http://andrewteman.org/blog/2007/08/27/the-slow-and-imminent-death-of-the-free-ipod/#comment-56598 andrew Mon, 27 Aug 2007 18:11:26 +0000 http://andrewteman.org/blog/2007/08/27/the-slow-and-imminent-death-of-the-free-ipod/#comment-56598 A spot check on Azoogle shows *less* incentivized stuff in the mix, but there are still some of these path offers in their console. This one for instance http://x.azjmp.com/0qvpP. With an Azoogle for instance, the interesting thing is to see what is left once these incentivized guys start to go away. If you look in their console, the offering to publishers is increasingly weak...a lot of crappy offers in there from a publisher standpoint. And the effect isnt going to be all direct for someone like Azoogle - like they stop running the offers themselves and all is fine in the world. In many cases, the bulk of their advertisers pay a certain CPA to Azoogle, which they (the advertiser) can support by running these incentivized offer in their own paths. These offers go away, the CPAs come down a ton, Azoogle gets squeezed, and the publishers are not interested anymore. It is going to be more of a ripple effect that I think most people realize. That is, if these offers REALLY go away. A spot check on Azoogle shows *less* incentivized stuff in the mix, but there are still some of these path offers in their console. This one for instance http://x.azjmp.com/0qvpP.

With an Azoogle for instance, the interesting thing is to see what is left once these incentivized guys start to go away. If you look in their console, the offering to publishers is increasingly weak…a lot of crappy offers in there from a publisher standpoint.

And the effect isnt going to be all direct for someone like Azoogle - like they stop running the offers themselves and all is fine in the world. In many cases, the bulk of their advertisers pay a certain CPA to Azoogle, which they (the advertiser) can support by running these incentivized offer in their own paths. These offers go away, the CPAs come down a ton, Azoogle gets squeezed, and the publishers are not interested anymore.

It is going to be more of a ripple effect that I think most people realize. That is, if these offers REALLY go away.

]]> By: Roger F http://andrewteman.org/blog/2007/08/27/the-slow-and-imminent-death-of-the-free-ipod/#comment-56597 Roger F Mon, 27 Aug 2007 16:15:52 +0000 http://andrewteman.org/blog/2007/08/27/the-slow-and-imminent-death-of-the-free-ipod/#comment-56597 Well I know that AzoogleAds does NOT do incentivized stuff anymore and hasn't for quite some time. They're a real clean outfit. I've worked with them lots and they don't do anything shady like what you mention above. Well I know that AzoogleAds does NOT do incentivized stuff anymore and hasn’t for quite some time. They’re a real clean outfit. I’ve worked with them lots and they don’t do anything shady like what you mention above.

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